Click on one of the people below to find out more information.

  • Brad Poole

    Brad is originally from Alliance, Ohio.  He moved to West Frankfort, Illinois,  in 1981 and graduated from Frankfort Community High School in 1987.   After high school, Brad attended and graduated from John A. Logan College and then transferred to SIU-C and graduated with a B. S. in Political Science with a minor in Psychology in 1991.  Brad has worked at the Ford Hyundai Lincoln dealership in Marion since 1992, and there, he has held the positions of Salesperson, Body Shop Manager, Sales Manager, and General Manager.  In April of 2013, Brad became partners with Mike Absher when Nissan of Marion became a part of the Watermark Auto Group.  In 2017, Brad became the Chief Operating Officer of the Watermark Auto Group while continuing to serve as General Manager of Watermark Ford Hyundai and as a partner at Watermark Nissan of Marion.  In 2018, Brad became a partner in the Watermark Insurance Group with Mike Absher and David Griffin.  Brad has been married to his wife Melanie since 1991, and they have one child, Mackenzie.  Melanie has been an English teacher since 1990, where she started her career in Cobden Unit School District 17.  In 1994, she took a position with Marion Unit 2 at Marion High School and continues to serve as an English teacher at MHS.  Their daughter Mackenzie is a senior at Saint Louis University who will graduate with a bachelor's degree in biology in May and will begin medical school at SLU in August of this year.

  • Mike Absher
    Chairman of the Board

    I was born and raised in Southern Illinois. I grew up in a "car family" on both the maternal and paternal-side as both of my grandfathers and both parents were car dealers. I started working in the shop as a custodian starting at age 12, and worked at the dealership until graduation from high school.


    I graduated Marion (Illinois) High School and then attended the United States Military Academy at West Point New York with the intention of being a career Army officer. I ultimately left the Academy and the Army voluntarily and returned home. As a 48 year old, I wish I could talk to my 18 year old self and take back that decision as I regret not staying and serving my country. That experience though has instilled in me a profound respect for those that have served! I then enrolled in SIU-Carbondale and graduated with a Bachelor's degree in Business Administration with a concentration in entrepreneurship. I worked at the family dealership throughout my college years as a warranty administrator and service writer.


    Upon graduation, I was employed as Parts and Service Director, sales manager, used vehicle manager until I left the family company in 2003 to start a software firm named DealerWare LLC selling F&I Menu Selling software to car dealerships. We were very successful and this was the wildest ride of my life. We ultimately were endorsed by American Honda and were in the process of rolling out our software to the Honda dealerships nationwide, when our biggest competitor decided to take me out. And so, they did, and I sold DealerWare in 2006 to DealerTrack, Inc. 


    I decided to get back into the business I missed so much and purchased Marion Ford, Inc in my hometown. I have since purchased three other dealerships, in Marion IL, Paducah KY, and Madisonville KY, and that has evolved into the Watermark Auto Group.


    I have played the trumpet for nearly 38 years, and enjoy every opportunity I get to play in a brass quintet with some friends from high school and college. I also enjoy woodworking, and have lots of cool equipment that is really dangerous, but I never turn on because I am too busy in the car business.


    I have been married for 24 years to Cheryl, who is a licensed non-practicing attorney. We have three sons aged 20, 17, and 13.

    I am retired from service on the Southern Illinois Healthcare Board of Trustees and as President of our local school board, and was sworn in as Mayor of my hometown of Marion, Illinois on April 22, 2019.

  • Danny Tribble, General Manager

    Danny is a 1987 graduate of Reidland High School. Immediately upon graduation he started working in Parts & Service at a local automotive company in Paducah. By 1992, Danny was selling cars and was them promoted to Sales Manager. In 2019 Danny became General Manager for Watermark Honda / Bluegrass BMW.

    In his free time, Danny enjoys spending time on the golf course and wake surfing on Kentucky Lake. He and his wife, Sherry, and son Colby, enjoy spending time together and vacationing at the ocean. 

  • Corey Keller, Honda Sales Manager

    Corey was born and raised in the little town of Joppa, IL.  After college, he started working at Watermark Honda as a salesperson in July of 2001. After three years of sales Corey moved on to the Finance Manager position were he worked for the next four years. He then went to the Sales Manager position for BMW and eventually returned to his roots in Honda Sales. 

    Corey now lives in the big city of Metropolis with his wife Rebecca & children, Wakely and Whitley.  Corey has all types of hobbies including bowling, hunting, fishing, golf, woodworking, playing pool, cheering on his favorite baseball team.. but his favorite is spending time with his family and friends. 

  • Chance Mooneyham, Business Manager

    I grew up in Lowes, KY, and graduated from Graves County High School. I've lived in Paducah for over 20 years now. 

    My wife, Shalie, works for a local law firm and is the best mother to our girls. We have three. 6-year-old Faith, and two older teenage girls, Kali and Abby. They keep us busy and are the best part of us. 

    I started in the car business in 2007. I sold cars for a few months before getting more behind the scenes. I did some internet marketing and sales for around 5 years before moving into Finance. Finance gave me the opportunity to be back in front of customers, which I absolutely love. 

  • Matt Colburn, Business Manager

    My parents moved to Paducah when I was only 2 years old, Paducah is my home.

    My wife, Jessica Colburn, is an RN by day and a wonderful mother of two by night. My wife and I spend all of our free time with our two girls, they are gearheads, just like their Daddy, they ride ATVs, bicycles, and spend a lot of time outdoors. 

    I have been in the car business for over 15 years. It all started in auto detailing while earning my bachelor's degree. After college was completed, I decided that I loved cars and car people too much to give it I stuck with it. I moved up into sales; later into management. 

    Years later, Watermark approached me and that opportunity of a lifetime ensued. Today, I am thankful to be with other car guys, who always want to do the right thing for our customers and truly make work fun. I work with some of the best people that I have ever known and it is really a "dream job". I get to help people, talk to other car people and be an active member of the community. 

    A few years ago I would have told you my hobbies were fast cars, big trucks, remote-controlled cars, and pretty much anything to do with cars. But truly, my hobby is my family. My wife and girls are my motivation.

  • Joe Yamada, Honda Sales Consultant

    I was born in Seoul, Korea. Moved to Paducah in February of 2000 and currently reside here. I have been with Watermark Honda since April of 2007. Formally, I was a Sushi/Hibachi Chef at a local restaurant here in Paducah.

    I love to spend time with my family as much as possible. When I am not babysitting my daughters, I enjoy riding my motorcycle.

    My soon to be spouse, my best friend, Mary Wampler is the mother of our youngest daughter, Yuna. My oldest daughter is Nadia and is 10 going on 13. lol

    I am an Army Brat and the oldest in my family. My mom and sister live up in the Chicago Suburbs. My father passed away in 2006.

  • Kyle Stewart, Honda Sales Associate

    I was born in Germany, graduated from Lone Oak and have been in this area ever since. I started working at Watermark Honda in 2014 and haven't ever looked back! I fish every chance I get and love spending time with my family. 

    I got married this year to my beautiful wife, Jose. We have a great son, Cailin and 2 dogs, Ollie & Zoey. We are huge UK and Yankees fans.

  • Bryan Crim, Honda Sales Associate

    Carrier Mills, Illinois is where I was raised. After that, I went to college at SIU. I've been in the car business for 10 years, 8 of those years have been right here at Watermark Honda.

    I fish, hunt and watch the St. Louis Cardinals every chance I get. I have 2 boys, Nolan, who is 9 and Jonah, who is 7. They are my world!

    On weekends, you may find me at Crossroads Bible Church in Norris City, IL.

  • Zach Hill, Honda Sales Associate

    I started off in the clean up shop in 2008 and by 2012, I was in sales. I'm a firm believer that no matter what you do in life, always be good to those around you. I'm beyond thankful to be a part of this company and to know these people around me.

    I was born and raised in Paducah. Shortly after high school, I met my wife, Mistelle in 2005. Knowing her has been an absolute blessing. We have 2 children. Our son, Desmond (2009) & our daughter, Luna (2019).

    When I'm not at the dealership, you can find me at home stargazing & talking space with my son, or trying to keep up with my little girl. I'll do whatever needs to be done to put a smile on their faces. Being a parent has been the greatest gift I've ever received. Family is everything to me. 

  • Colby Tribble, Honda Sales Associate

    I was born and raised in Paducah and graduated from McCracken County High School last year. I am currently a student at West Kentucky Community and Technical College. He started at Watermark Honda as a Honda Product Specialist and shortly thereafter moved to sales consultant and hasn't looked back.

  • Johann LeClaire, Honda Service & Parts Director

    I was born in Massachusetts and now live in Paducah, Kentucky.  I started with Watermark in 2013 as the Parts Manager for BMW, and have been the Service and Parts Director for Honda since 2014.  I have been working on cars since I was old enough to drive and managed a service station while going to Murray State University.  I married Summer my college sweetheart in 1999, and we have two awesome daughters.  Summer is a teacher at Christian Fellowship School where our daughters attend.  


    When I am not working here at Watermark Honda, I am also a pastor at Rest Church in Paducah.  Rest Church was planted by myself and three guys in 2015, and has been amazing to watch God use it ever since.

  • Amanda Pierce, Honda Service Advisor

    Hi! I'm Amanda. You can find me in the service department at Watermark Honda. I started in the car industry at 19 years old working as a receptionist for the service department at a Honda dealership in Louisville while attending college. I moved back home and a year later started at Watermark Honda and have worked here ever since September 2003. I'm married to my best friend, Jimmy, and between us we have six boys! On my days off I enjoy being outside with the kids, camping, boating, and shopping!

  • Ronnie McCoy, Honda Parts Advisor

    I've lived in Paducah all my life and am married to my wonderful wife Shana. We have a beautiful daughter Ivy and a dog named Ben.

    I started with the Honda Family in 2010 as a porter and was promoted to the Parts Department in 2011.

    In my spare time I enjoy playing music with my friends.

  • Chris Taylor, Parts Advisor

    Chris is from Paducah and has been with the Watermark family since 2020.  When he's not in the parts department he can be found spending time with his wife Whitney and son Michael.  His hobbies include reading and writing, collecting music, fishing, working on cars and electronics.

  • Teresa Powell, Honda Service Advisor

    I am a service advisor at Watermark Honda, and I am from Paducah born and raised. I am married with three children and three grandchildren, so on the playground is where I spend most of my days.

  • Caleb Buchanan, Honda Technician

    I call myself a technical diagnostic facilitator from the Paducah area. I've has been a technician at Watermark Honda since 2015, and have professionally worked on various vehicles and equipment several years prior. I enjoy working on a variety of things, from cars and house projects to leather working. Did I mention I also raise farm animals? I also enjoy playing games and music with friends, learning history as well as a broad variety of other subjects. I am married to my wife and best friend, Megan.

  • Stephen Keith, Honda Technician

    I've been working on cars ever since I was 15, and they've always been my number one passion. I started at Sears Automotive in 2011 and then moved to Honda in 2017. When I'm not working on cars, I enjoy drumming in my band, playing with my dogs, and exploring the outdoors and the country with the love of my life, Jody. 

  • Matt Morgan, Honda Technician & Express Tech

    I am both a technician and express tech at Watermark Honda, and I'm from Paducah. I love playing Xbox.

  • Bob Konemann, Honda Technician

    Bob has been a technician since he was in diapers. He is our go-to-guy for just about any vehicle questions. 

    In his spare time he enjoys restoring old tractors and gardening with his wife. 

  • Kyle Jackson, Honda Technician

    We would like to welcome our newest Honda Technician, Kyle Jackson. Originally from Edwardsville, IL., Kyle moved to Paducah with his wife, Kassie, and 5 month old daughter, Korinne.

    Kyle brings a lot of experience to the table as he has been a technician since 2013 and has worked at a Honda dealership since he was in high school. In his spare time, he enjoys spending time with his family, hunting, and a resto/build on his 1999 Jeep Wrangler he's had since he was 16.

  • Jeri Coughenour, Warranty Administrator


    Hello! My name is Jeri Coughenour and I live in Paducah, Kentucky.  I have been with this company since 1997 and just celebrated my 20 year work anniversary as Warranty Administrator. 

    When I am not at work, I enjoy swimming, walking, traveling, watching the St. Louis Cardinals and spending time with my family. I have (1) daughter and (1) son and (2) beautiful granddaughters.

  • Lori Alvey, Office Coordinator

    I was born in Dayton, Ohio and moved to Paducah, KY, when I was 11 years old. I graduated from Heath High School in 1988. Shortly after, I joined the United States Navy.

    I have been in the car business since 2013. I love to sing, go to the gym and spend time with my family. I love yard work and bleed blue for KY Wildcat Basketball and Nascar (Jimmy Johnson #48).

    I am married to Donnie Alvey, my high school sweetheart and we have 3 wonderful boys that we adore. We also have 3 boxer fur babies and 1 grand puppy.

  • Donna Pace, Part-time Receptionist /Cashier

    I was born in Paducah, Ky where I graduated from Reidland High School in 1972. Attended classes at PCC. In 1999 after living in Virginia and Illinois, I came back home to Paducah. I now live only 1.5 miles from the dealership. 

    I started in the car business in 2004, after being in the banking business for over 27 years. I went from full-time to part-time a few years ago, it was a huge change, but I totally love it. 

    My family is my favorite hobby! I have 2 daughters and 6 grandchildren who keep my busy. Also, love flowers and working in the yard. When I can't get outside, reading is my passion. My Kindle and I have never parted!

  • Josef Rumsey, IT

    I grew up in Golconda, IL and moved to Paducah in 2007. I have been working at Watermark Honda / Bluegrass BMW since 2009.
    I am currently enrolled at West Kentucky Community and Technical College with plans of transferring to get a degree in Electrical Engineering. 

    While not at work, I enjoy recording music and finding complicated ways to make LED bulbs blink. 


  • Logan Trovillion, Detail

    I was born and raised in Metropolis, Illinois. I have been in the car business since the day I began working. I have been detailing cars for 8 years and have been a shop foreman in a detail shop for 3 years.

    In my spare time, I love fishing - it gives me time to relax. I also enjoy riding dirt bikes. I have always loved motocross, supercross and freestyle motocross. I also like to go hiking and pretty much anything involving being outdoors. One of my favorite things to do is take my dirt bike to the motocross track and race. 

    I have a girlfriend of 3 years and we have 2 dogs, Baxter who is a Dotson/Beagle mix and Frankie who is a full-blooded Dotson. My girlfriend, Paige, works in Paducah at Uniform Headquarters, she is a lovely sweetheart.

  • Cody Roberts, Detail

  • Gavin Wren, Detail